/* --- Modern Palette & Variables --- */
:root {
    --blue-modern: #4A90E2; --orange-soft: #FFCBA4; --blue-darker: #357ABD; --orange-darker: #FFB87D;
    --background-base: #F9FAFB; --background-card: #FFFFFF; --text-primary: #2D3748; --text-secondary: #718096;
    --success: #48BB78; --border-subtle: #E2E8F0; --warning: #ED8936; --danger: #E53E3E;
    --shadow-soft: 0 4px 6px -1px rgba(0, 0, 0, 0.1), 0 2px 4px -1px rgba(0, 0, 0, 0.06);
    --shadow-medium: 0 10px 15px -3px rgba(0, 0, 0, 0.1), 0 4px 6px -2px rgba(0, 0, 0, 0.05);
}
/* --- Subtle Background Pattern --- */
.subtle-background {
     background-color: var(--background-base);
     background-image: url('data:image/svg+xml;base64,PHN2ZyB4bWxucz0naHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmcnIHdpZHRoPSc1JyBoZWlnaHQ9JzUnPgo8cmVjdCB3aWR0aD0nNScgaGVpZ2h0PSc1JyBmaWxsPScjZjlmYWZiJy8+CjxyZWN0IHdpZHRoPScxJyBoZWlnaHQ9JzEnIGZpbGw9J2Nvb3InIGZpbGwtb3BhY2l0eT0nMC4xJy8+Cjwvc3ZnPg==');
     background-repeat: repeat;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; } /* Smooth scroll for anchor links */
body { font-family: 'Lato', sans-serif; line-height: 1.7; color: var(--text-primary); overflow-x: hidden; background-color: var(--background-base); /* Ensure body background */ }
.container { max-width: 1100px; margin-left: auto; margin-right: auto; padding: 0 25px; } /* Centering container */

/* --- Header (Landing Page Hero) --- */
header.hero { padding: 60px 0 80px 0; text-align: center; color: #fff; background: linear-gradient(135deg, var(--blue-modern) 0%, var(--orange-soft) 100%); border-bottom-left-radius: 30px; border-bottom-right-radius: 30px; }
header.hero h1 { font-family: 'Poppins', sans-serif; font-size: clamp(2.5rem, 6vw, 3.8rem); margin-bottom: 0.5em; font-weight: 700; color: #fff; text-shadow: 0 1px 3px rgba(0,0,0,0.2); }
header.hero p.hero-subheadline { font-size: clamp(1rem, 2.5vw, 1.25rem); margin-bottom: 1.8em; color: rgba(255, 255, 255, 0.9); max-width: 700px; margin-left: auto; margin-right: auto; }

/* --- General Section Styling --- */
section { padding: 60px 0; }
.section-card { background-color: var(--background-card); border-radius: 12px; padding: 40px; box-shadow: var(--shadow-soft); border: 1px solid var(--border-subtle); margin-bottom: 40px; }

h2 { font-family: 'Poppins', sans-serif; font-size: clamp(1.8rem, 4vw, 2.5rem); margin-bottom: 1em; color: var(--text-primary); font-weight: 600; text-align: center; }
h3 { font-family: 'Poppins', sans-serif; font-size: clamp(1.2rem, 3vw, 1.5rem); margin-bottom: 0.7em; color: var(--blue-modern); font-weight: 500; }

p { margin-bottom: 1.2em; color: var(--text-secondary); max-width: 750px; }
.center-text { text-align: center; }
.center-text p { margin-left: auto; margin-right: auto; }

/* --- Button Styling & Animation --- */
.cta-button { display: inline-block; padding: 14px 35px; border-radius: 8px; text-decoration: none; font-family: 'Poppins', sans-serif; font-weight: 600; font-size: 1.05em; cursor: pointer; transition: all 0.3s cubic-bezier(0.25, 0.8, 0.25, 1); border: none; box-shadow: var(--shadow-soft); position: relative; overflow: hidden; margin: 5px; }
.cta-primary { background: linear-gradient(135deg, var(--blue-modern) 0%, var(--orange-soft) 100%); color: #fff; text-shadow: 0 1px 2px rgba(0,0,0,0.15); }
.cta-primary:hover { transform: translateY(-3px); box-shadow: var(--shadow-medium); }
.cta-secondary { background-color: var(--background-card); color: var(--blue-modern); border: 1px solid var(--blue-modern); }
.cta-secondary:hover { background-color: var(--blue-modern); color: #fff; transform: translateY(-2px); box-shadow: 0 6px 10px rgba(74, 144, 226, 0.3); }

.landing-page .cta-primary { animation: pulse 2.5s infinite ease-in-out; } /* Only pulse on landing page */

/* --- Feature Grids & Columns (Landing Page) --- */
.columns-3, .feature-grid, .audience-columns { display: grid; grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); gap: 30px; margin-top: 30px; }
.column-item, .feature-item, .audience-column { background-color: var(--background-card); padding: 25px; border-radius: 10px; box-shadow: var(--shadow-soft); border: 1px solid var(--border-subtle); transition: transform 0.3s ease, box-shadow 0.3s ease; display: flex; flex-direction: column; }
.column-item:hover, .feature-item:hover, .audience-column:hover { transform: translateY(-5px); box-shadow: var(--shadow-medium); }
.feature-item h3, .column-item h3, .audience-column h3 { margin-top: 0; color: var(--blue-modern); border-bottom: none; padding-bottom: 0; } /* Override specific h3 style */
.column-item p, .feature-item p, .audience-column p { flex-grow: 1; max-width: 100%; }
.audience-list { list-style: none; padding-left: 0; flex-grow: 1; max-width: 100%; }
.audience-list li { margin-bottom: 12px; padding-left: 25px; position: relative; color: var(--text-secondary); }
.audience-list li::before { content: '✓'; position: absolute; left: 0; color: var(--success); font-weight: bold; }

/* --- Final CTA Section (Landing Page) --- */
 .final-cta { text-align: center; background-color: var(--background-card); border-radius: 12px; padding: 50px 30px; box-shadow: var(--shadow-soft); border: 1px solid var(--border-subtle); }
 .final-cta h2 { border: none; }
 .final-cta form { margin-top: 25px; max-width: 500px; margin-left: auto; margin-right: auto; }
 .final-cta .form-group { margin-bottom: 15px; }

 /* --- Form Input Styling --- */
 input[type="email"], input[type="text"] {
     padding: 12px 15px;
     border-radius: 6px;
     border: 1px solid var(--border-subtle);
     width: 100%;
     font-size: 1em;
     font-family: inherit;
     display: block;
 }
 input[type="email"]:focus, input[type="text"]:focus {
     outline: none;
     border-color: var(--blue-modern);
     box-shadow: 0 0 0 2px rgba(74, 144, 226, 0.3);
 }
 label {
     display: block;
     margin-bottom: 5px;
     font-weight: 500;
     color: var(--text-primary);
     text-align: left;
     font-size: 0.95em;
 }
 .hidden { display: none; } /* Hidden honeypot field for Netlify */

 /* --- Scarcity Message (Landing Page) --- */
 #scarcity-message {
    margin-top: 15px;
    margin-left: auto;
    margin-right: auto;
    font-weight: 500;
    color: rgba(255, 255, 255, 0.95);
    font-size: 1em;
    transition: color 0.3s ease, font-weight 0.3s ease, font-size 0.3s ease;
    display: block;
    text-align: center;
    width: 100%;
    max-width: max-content;
 }

 /* --- Footer --- */
 footer { text-align: center; padding: 40px 20px; margin-top: 40px; font-size: 0.9em; color: var(--text-secondary); border-top: 1px solid var(--border-subtle); }
 footer a { color: var(--blue-modern); text-decoration: none; font-weight: 500; }
 footer a:hover { text-decoration: underline; }

 /* --- Animation Keyframes --- */
 @keyframes pulse { 0% { transform: scale(1); } 50% { transform: scale(1.03); } 100% { transform: scale(1); } }

 /* --- Responsive --- */
 @media (max-width: 768px) {
     .container { padding: 0 15px; }
     header.hero { padding: 40px 0 60px 0; border-radius: 0 0 20px 20px; }
     .columns-3, .feature-grid, .audience-columns { grid-template-columns: 1fr; } /* Stack columns */
     .section-card, .audience-column, .column-item, .feature-item { padding: 25px; }
     .cta-button { width: 100%; text-align: center; margin-bottom: 15px; padding: 12px 25px; }
     .landing-page header.hero .cta-button { width: auto; margin-bottom: 0; } /* Keep hero button normal size */
     .landing-page #scarcity-message { width: 100%; margin-top: 15px; }
     .landing-page .cta-button.cta-secondary { margin-bottom: 0; }
     .final-cta form { max-width: 100%; }
 }